Definition of Memetic Engineering

Memetic engineering refers to the production and systematic use of memes with the intention to modify behavior, beliefs, and thought patterns.

A meme is to culture as the gene is to biology. By analogy with genetic engineering, memetic engineering describes the process of modifying behavior, beliefs and thought patterns through the systematic use of the cultural icons (memes).

WHY MEMETIC ENGINEERING MATTERS

These seemingly innocuous, funny little memes are in fact potent manipulation tools.

See also: Memes.

FOOD FOR THOUGHT